Senior Marketing Manager - B2C for Real Estate Giant
Job Title: Senior Retail Marketing Manager
Location: London, UK
Employment Type: Full-time, Permanent
Posted: 6th March 2026
Closing Date: 6th May 2026
Job Reference: 2265
About the Role:
This role leads the marketing strategy for a portfolio of major retail destinations across the UK. Working closely with property and asset management teams, you will shape B2C marketing activity designed to drive footfall, customer engagement and commercial performance across several large shopping centres. The position combines strategic planning with oversight of agency delivery, ensuring marketing activity aligns with long-term asset plans and leasing priorities.
About the Organisation:
A leading UK real estate business with a portfolio of flagship retail destinations and mixed-use assets. The organisation is evolving its marketing approach to be more strategic and portfolio-led, ensuring retail destinations remain competitive and relevant in changing consumer markets.
Key Requirements:
8–10 years’ experience in B2C retail marketing
Strong understanding of digital marketing, events and local PR within retail environments
Experience managing agency relationships and overseeing marketing delivery across multiple locations
Ability to work closely with internal stakeholders, including property teams and centre directors
Strategic mindset with experience shaping marketing plans rather than purely executing campaigns
Strong stakeholder management and relationship-building skills
Salary up to £60,000